Incorporate Sales Into Your Dressage Career
Being a talented rider, running a successful boarding/training operation, booking a full calendar of lessons/clinics will not provide a healthy financial future. Successful professionals incorporate sales into the services they offer. Smart professionals are buyer agents, not sellers of problem horses. Reesink Horses can help you grow your sales income overnight, help your clients get wonderful horses, even help you find your next dressage superstar to compete!
"Financially successful dressage professionals have three categories of income: teaching, training, and sales."
As a dressage professional, you have invested a lot and made enormous sacrifices to become the successful rider and trainer that you are.
By industry standards, you're doing well. But financially, are you getting ahead or just getting by?
Many dressage professionals say they don't like sales. Is that you? Keep reading...
Where Will Your Career Be In Five or Ten Years?
Even if your dreams come true, you have a wonderful horse under you, you are showing and winning at Grand Prix, and everyone wants to have you ride their horse and give them lessons. How will that work from a business perspective?
What will your net worth be in 5 years from now?
Even professionals who have found great career success in the show ring are disappointed and even depressed about where that puts them financially years later. They can charge more, but they can only work so many hours. As years go on, you get tired of 60 hour weeks and you feel trapped.
Clients want you, not your understudy, so it is really impossible to "scale" a dressage career and make it a business with employees. When you eventually retire, you don't have a business to sell. That's why it is important to generate enough revenues in your peak years to provide for your future.
In nearly every example of riders who have succeeded financially as dressage professionals, they've incorporated sales into their business model.
Reesink Horses provides a pathway forward for the right dressage professionals to get involved in this aspect of the horse business.
Help Clients Find Horses
Selling less-than-perfect horses to less-than-reasonable buyers is not fun, and neither is the drama that often accompanies sales.
But helping people find great horses in Europe is a very different experience.
You'll be partnering with a buyer, helping them find the right partner. It's a satisfying way to use the depth of knowledge and wisdom you have about horses and riding. It is fun, inspiring, and fulfilling, knowing you are helping people and supplementing your income at the same time.
What's even better, Reesink Horses takes care of all the things you don't want to be involved with. For example, finding nice horses, negotiating with sellers, and all the administrative aspects that can be so distracting!
Reesink Horse - USA can help you with marketing, provide any supplementary education you might want (like practical advice for taking people to Europe, insights about bloodlines, and insider tips for horse shopping).
Would you like to learn more about opportunities to partner with Reesink Horses? Contact Steve Wolgemuth to schedule a phone call.
Partner With Us
We are always looking for driven dressage professionals with high standards to join our network. Together, we can:
-
Create turn-key buying experiences for you and your clients
-
Have a direct connection and world-class resource for top horses
-
Be your European advocate, providing professional support as needed
-
Bring you into a network of other high-quality, like-minded professionals in Europe and in the USA.
-
Help find your next superstar horses
